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External Relations



Welcome to the Division of External Relations

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Estrella Escobar

Associate Vice President
External Relations and Communications
estrella@utep.edu
(915) 747-5555
[Bio/Vitae]

The Division of External Relations interacts with the greater El Paso and Ciudad Juárez region to create more opportunities for the advancement and promotion of The University of Texas at El Paso. The division is focused on raising the public profile of the University through marketing, communications, public and media relations, brand maintenance and integrity, and institutional and targeted events. We help establish and strengthen relationships with external organizations, agencies and campus visitors. The division’s departments include the offices of University Relations, University Events and University Communications.

Departments

University Relations

University Relations

The Office of University Relations interacts with the El Paso community to create more opportunities for the advancement of the University. Primary activities include the planning and management of University events and conferences. Additionally, the office directs marketing and promotional activities that enhance the image of UTEP, assists in the recruitment of undergraduate and graduate students, and attracts more attendance at University sponsored events. The office also extends UTEP’s resources to the community.

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University Events

University Events

The Office of University Events plans and executes targeted University events. In doing so, the office builds community spirit and conveys the University’s message, agenda and image to external and internal audiences. In addition, University Events staff provide input on space design, furnishings and finishes in highly visible public spaces. The office bolsters branding efforts through standardization of signage and working with vendors to maintain standards.

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University Communications

University Communications

The Office of University Communications serves as the University’s communications, marketing and media relations office. The department works with each college and unit on campus to develop and implement integrated communication strategies that support the priorities of the unit and the University as a whole. The department’s efforts provide a framework for delivering consistent, easily accessible and timely information that enhances and improves the University’s image and strengthens relationships with current and prospective students and their families, UTEP’s faculty and staff, and other external constituencies.

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