Woody L. Hunt College of Business

Marketing, Management and Supply Chain

Study business at the center of U.S.–Mexico trade—where customers, organizations, supply networks, and international markets meet.

Explore programs Meet the faculty Research and impact

Department office: BUSN Room 230
915-747-5185 · Contact and full address

Four connected areas MMSC

Business across borders

01 International business U.S.–Mexico trade and commerce

02 Supply chain Transportation and logistics

03 Marketing Customers and markets

04 Management People and organizations

Department overview

Study business where markets cross borders.

From the Paso del Norte region, MMSC brings together international business, supply chain, marketing, and management. Programs connect career preparation with the study of U.S.–Mexico commerce and the needs of regional businesses. Students examine how organizations understand customers, develop people, and coordinate goods and information across markets.

From the department chair

International business, marketing, management, and supply chain are connected by a common challenge: understanding people and coordinating action. Students build that perspective through research-informed courses, industry partnerships, and the cross-border context of the Paso del Norte region.

José Humberto Ablanedo Rosas, Ph.D.

Department chair, Marketing, Management and Supply Chain

Office: Business Administration Building, Room 230

jablanedorosas2@utep.edu Chair's office: 915-747-6041 Department address and staff contact

U.S.–Mexico Business context Cross-border commerce and partnerships

5 BBA programs General business, international business, marketing, management, and OSCM

3 Graduate options MBA and two Ph.D. concentrations

2 Corporate academies ERP and human capital management

Academic programs

Undergraduate and graduate programs.

Five undergraduate programs, the MBA, and two doctoral concentrations support careers and scholarship across customers, organizations, supply chains, and international business.

Undergraduate 01

BBA in General Business

Build a flexible foundation across the major functions of business and prepare to contribute wherever organizations need adaptable problem-solvers.

Cross-functional business knowledge
Flexible academic preparation
Broad career application

Explore general business

Undergraduate 02

BBA in International Business

Study how organizations compete across borders, with particular attention to U.S.–Mexico trade, commerce, and the realities of a binational region.

U.S.–Mexico trade and commerce
Global markets and strategy
Cross-cultural business

Explore international business

Undergraduate 03

BBA in Marketing

Study customer behavior, research, analytics, brand strategy, and the decisions that connect organizations with markets.

Marketing analytics
Customer and brand strategy
Market research and communication

Explore marketing

Undergraduate 04

BBA in Management

Develop skills to lead teams, manage people, and build enterprises. Concentrations include entrepreneurship, general management, and human resource management.

Leadership and organizations
Human capital management
Entrepreneurship

Explore management

Undergraduate 05

BBA in Operations and Supply Chain Management

Learn to design, analyze, and improve the systems that move products, information, and resources across organizations and borders.

Transportation and logistics
International supply networks
Process and enterprise systems

Explore supply chain

Graduate programs

MMSC contributes faculty expertise to the MBA and supports doctoral concentrations in marketing and management.

Master’s program

Master of Business Administration

Develop broad leadership expertise across business functions, drawing on MMSC perspectives in strategy, people, markets, and operations.

Explore MBA formats

Doctoral concentration

Ph.D. in Business Administration: Marketing

Build advanced expertise in marketing theory and research methods while developing original scholarship with faculty mentorship.

Explore the Marketing Ph.D.

Doctoral concentration

Ph.D. in Business Administration: Management

Study organizations, leadership, and work through rigorous theory, research methods, and original dissertation research.

Explore the Management Ph.D.

Signature strengths

Four areas shaped by cross-border commerce.

International business provides the regional and global context. Supply chain, marketing, and management show how goods move, markets develop, and organizations lead.

01 International business

U.S.–Mexico trade and commerce

Study cross-border strategy, global markets, and binational partnerships in the Paso del Norte region, where international commerce shapes business decisions and professional opportunities.

02 Supply chain

Transportation and international logistics

Logistics, sourcing, process design, and enterprise systems come alive in a region shaped by manufacturing, trade, and binational movement.

03 Marketing

Customers and markets

Customer insight, analytics, and strategy help students understand demand, communicate value, and build stronger market relationships.

04 Management

People and organizations

Leadership, human capital, entrepreneurship, and organizational behavior center the people who turn strategy into action.

Research and doctoral study

Study business across markets and systems.

Faculty study consumer decisions, organizations, and global operations. Research on markets, work, and supply networks provides a foundation for teaching and for examining business questions in a region shaped by cross-border commerce.

Explore Hunt College research

01 / Research area

International business and U.S.–Mexico trade

Research into cross-border strategy, commerce, global markets, responsible business, and technology-enabled trade.

02 / Research area

Supply chain and operations

Research on sourcing, logistics, resilience, process improvement, and the coordination of complex operating networks.

03 / Research area

Consumer behavior and marketing

Research into customer judgment, branding, communication, market relationships, and data-informed strategy.

04 / Research area

Leadership and organizations

Scholarship on work, human capital, entrepreneurship, teams, culture, and the systems that shape employee experience.

Doctoral study

Pursue research in marketing or management.

The Ph.D. in Business Administration pairs concentrated study with research methods, faculty mentorship, original dissertation research, and preparation for academic careers.

Explore doctoral study

Applied learning

See the system, then work inside it.

Corporate academies, employer projects, and cross-border experiences connect classroom frameworks to the real coordination challenges organizations face.

Hunt College students learning about Amazon logistics

Operations in practice

A front-row seat to global logistics

In 2025, three operations and supply chain students joined two finance students for a three-day Amazon externship in El Paso, observing operations, team leadership, and the work of an area manager.

Read about the Amazon externship

Enterprise Resource Planning Academy

Founded with Lockheed Martin, the ERP Academy connects enterprise systems learning with mentorship, professional development, and employer access.

Explore ERP Academy

Human Capital Management Academy

Founded with ADP, the HCM Academy connects workforce strategy with mentorship, applied learning, and professional relationships.

Explore HCM Academy

Cross-border business projects

Binational teamwork gives students practice developing ideas for the U.S.–Mexico market. At Negotium 2025, students from four universities collaborated on business plans and pitches.

See Negotium in practice

Student and career networks

Build leadership experience and professional connections through student organizations in marketing, human resources, entrepreneurship, and supply chain management.

Explore student organizations

Selected stories from Hunt Insights

Business questions become student experience.

Employer projects and binational collaboration give students opportunities to practice professional skills while examining the needs of businesses and communities.

May 2026 · Operations in practice

Students tackle a manufacturing challenge.

A four-student Hunt Business team analyzed STRATTEC's receiving process and proposed a new workflow. The project earned first-place recognition in an international ASCM competition.

Read about the ASCM project

July 2025 · Marketing with a client

Campaign ideas for local restaurants.

Marketing students researched audiences, developed advertising plans, and pitched location-specific campaigns to local Wienerschnitzel franchise owners.

Explore the marketing project

October 2025 · Binational entrepreneurship

Business ideas across the border.

Negotium brought together more than 80 students from four U.S. and Mexican universities. Mixed teams developed business plans, with eight finalist teams presenting to judges.

Read about Negotium

View all MMSC stories

Next steps

Find the part of business you want to move.

Compare undergraduate programs, explore MBA formats, pursue doctoral study, or learn more about faculty research.

Undergraduate programs Graduate and doctoral Faculty profiles

Hunt College is accredited by AACSB International.

Department contact

Find MMSC in Room 230.

For faculty, curriculum, and department questions, contact the MMSC office, the department chair, or administrative associate Karyme Mariana Castaneda.

Department office

BUSN Room 230

The University of Texas at El Paso
Woody L. Hunt College of Business
Department of Marketing, Management and Supply Chain
Business Administration Building, Room 230
500 W. University Ave.
El Paso, Texas 79968

mktgmgmt@utep.edu Department office: 915-747-5185

Department chair

José Humberto Ablanedo Rosas, Ph.D.

Business Administration Building
Room 230

jablanedorosas2@utep.edu Chair's office: 915-747-6041

Administrative associate

Karyme Mariana Castaneda

Business Administration Building
Room 230

915-747-5185 Email the department

Program guidance: Undergraduate advising MBA programs Ph.D. program contacts