tag: Media Advertising
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Want to Work in Advertising? This Online Degree Can Help
When you think about media advertising, what comes to mind? Maybe it’s a memorable commercial during a certain football game played in early February. Or a huge billboard alongside the highway you pass on your daily commute. Maybe it’s that (maddeningly) catchy radio jingle promoting the used-car dealership down the street. Or maybe it’s another of the estimated 5,000 ads we’re exposed to every day.
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7 Practical Media Advertising Courses You Can Look Forward to Taking
Professionals in every industry need to know how to find and speak to their target audience, conveying just the right message to influence behavior. If you’re interested in a career in the rapidly evolving field of media advertising, The University of Texas at El Paso’s online Bachelor of Arts in Media Advertising provides a strong foundation that combines both theory and application.
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Advertising vs. Marketing: What’s the Difference?
Looking to create a successful career in marketing or advertising? Before you can chart your path to either (hint: UTEP has online degrees that can help you enter both fields), it’s important to understand the differences in these two similar fields.
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What is Media Advertising?
You need to be heard, but the room you’re in is very crowded and everyone else is trying to talk over you. That’s today’s challenge for marketers. Solve it and you become very valuable to any company. Set yourself up to succeed with a UTEP Connect BA Media Advertising degree.
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5 perfect jobs for a UTEP Connect media advertising grad
Today, companies want undergraduates with a well-rounded educational base. The advantage to multi-knowledge in the advertising industry is obvious: As a media professional, you need to be able to integrate advertising campaigns using several facets of media development (multimedia). Your Bachelor of Arts in Media Advertising degree gives you knowledge and hands-on experience developing and implementing response-driven projects.
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Program Spotlight: Bachelor of Arts in Media Advertising
This isn't your father's advertising industry. In fact, it's not even your older sister's. In a virtual blink of an eye, the entire advertising industry had been turned on its head, moving from favoring newspapers, radio and television to including search engines, websites and social media.
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