Legacy Leadership Series to Focus on Family Enterprise, Clarity of Failure

The Big Picture
The Center for Family and Small Business at Hunt Business will co-host the 2026 Legacy Leadership Speaker Series on Wednesday, March 11, from 5:30–6:30 p.m. at the El Paso Natural Gas Conference Center.
The session, “Beyond Survival: What Family Business ‘Failure’ Teaches Us About Leadership,” features James Hoffman, Ph.D., Hunt Business faculty and director of the Center for Family and Small Business.
Hoffman will explore what leaders can learn before things go wrong — and why not every legacy should continue unchanged.
Why It Matters
Family businesses anchor the Paso del Norte economy and carry deep generational weight.
Hoffman’s discussion reframes “failure” as clarity — a moment requiring discipline and intentional leadership.
Topics include:
- Knowing when to adapt or let go
- Preserving dignity and financial stability
- Protecting relationships in transition
- Redefining success across generations
- Leading through uncertainty
The session offers practical insight for owners, next-generation leaders and family wealth stewards.
About the Speaker
James Hoffman, Ph.D., is professor of management and director of the Center for Family and Small Business at Hunt Business.
His work centers on family enterprise, strategy and small business development, supporting firms through growth and transition.
Attend
Free for CEA members and UTEP students. Open to the community.
Seating is limited. Register:
https://www.eventcreate.com/e/legacyleadership
Presented with CommUNITY en Acción, Borderplex Community Capital, El Paso Community Foundation, FirstLight Federal Credit Union, EMAJJ Public Relations & Marketing and PIONEERS21.